The Panhandling Russian Cat

From English Russia:

This cat begging money was spotted in one of the cities of Belarus. He stays on one place with a note that reads “need money for meat and fish, bless you”. He doesn’t leave his place and protects the money just with his sight. His owner was found nearby. It was an old lady. She told the story that she had rescued the cat from the slaughters, but at that time she had already owned some pets and couldn’t feed them all, so he decided to let the pets earn the money for themselves.

SciFi Network to Become SyFy Network

Huh?:

In some universe, the name “Syfy” is less geeky than the name “Sci Fi.” Dave Howe, president of the Sci Fi Channel, is betting it’s this one.

To that end, the 16-year-old network—owned by NBC Universal—plans to announce that Syfy is its new name March 16 at its upfront presentation to advertisers in New York.

“What we love about this is we hopefully get the best of both worlds,” Mr. Howe said. “We’ll get the heritage and the track record of success, and we’ll build off of that to build a broader, more open and accessible and relatable and human-friendly brand.”

Sci Fi is coming off the best year in its history. In primetime it ranked 13th in total viewers among ad-supported cable networks in 2008. It’s a top-10 network in both adults 18 to 49 (up 4%) and adults 25 to 54 (up 6%).

During its fourth-quarter earnings call, parent General Electric said Sci Fi racked up a double-digit increase in operating earnings despite the beginnings of the recession.

Nevertheless, there was always a sneaking suspicion that the name was holding the network back.

“The name Sci Fi has been associated with geeks and dysfunctional, antisocial boys in their basements with video games and stuff like that, as opposed to the general public and the female audience in particular,” said TV historian Tim Brooks, who helped launch Sci Fi Channel when he worked at USA Network.

Mr. Brooks said that when people who say they don’t like science fiction enjoy a film like “Star Wars,” they don’t think it’s science fiction; they think it’s a good movie.

“We spent a lot of time in the ’90s trying to distance the network from science fiction, which is largely why it’s called Sci Fi,” Mr. Brooks said. “It’s somewhat cooler and better than the name ‘Science Fiction.’ But even the name Sci Fi is limiting.”

Way to piss on your core audience. SyFy is how you spell SciFi in FAILese.

(via Shakesville)

Update:

Here is their new logo.

Looks like the SciFi network just changed their brand from one that is instantly recognizable to one that sounds like an abbreviation for an STD.

Ex-Hitler Youth Claims Condoms Increase Spread of AIDS

From the AP:

ABOARD THE PAPAL PLANE (AP) — Pope Benedict XVI said on his way to Africa Tuesday that condoms were not the answer in the continent’s fight against HIV, his first explicit statement on an issue that has divided even clergy working with AIDS patients.

Benedict had never directly addressed condom use. He has said that the Roman Catholic Church is in the forefront of the battle against AIDS. The Vatican encourages sexual abstinence to fight the spread of the disease.

“You can’t resolve it with the distribution of condoms,” the pope told reporters aboard the Alitalia plane headed to Yaounde, Cameroon, where he will begin a seven-day pilgrimage on the continent. “On the contrary, it increases the problem.”