Brilliant! Don’t click on the red phone!!!!!!!!!
Last week we noted unconfirmed sightings of an â€œObama for Presidentâ€ billboard in the Xbox 360 racing game Burnout Paradise. Today weâ€™re able to report that it is, in fact, an official advertisement placed by the senatorâ€™s campaign team.
â€œI can confirm that the Obama campaign has paid for in-game advertising in Burnout,â€ Holly Rockwood, director of corporate communications at Electronic Arts, the gameâ€™s publisher, told me via email, noting that EA regularly allows ad placements in their online games. â€œLike most television, radio and print outlets, we accept advertising from credible political candidates,â€ she continued. â€œLike political spots on the television networks, these ads do not reflect the political policies of EA or the opinions of its development teams.â€
To my knowledge, this Burnout ad is far and away the most prominent use of a major online game to promote a presidential candidateâ€™s campaign. There have been near-misses, of course: In 2006, for example, when he was seriously considering a run for the Democratic nomination, ex-Virginia Gov. Mark Warner made an avatar-based appearance at a press conference in Second Life.
And from the Digg comments:
McCain camp: Let’s call Atari!
On “the issues” in these closing weeks, there really isn’t a very sharp or highly noticeable distinction to be made between the two nominees, and their “debates” have been cramped and boring affairs as a result. But the difference in character and temperament has become plainer by the day, and there is no decent way of avoiding the fact. Last week’s so-called town-hall event showed Sen. John McCain to be someone suffering from an increasingly obvious and embarrassing deficit, both cognitive and physical. And the only public events that have so far featured his absurd choice of running mate have shown her to be a deceiving and unscrupulous woman utterly unversed in any of the needful political discourses but easily trained to utter preposterous lies and to appeal to the basest element of her audience. McCain occasionally remembers to stress matters like honor and to disown innuendoes and slanders, but this only makes him look both more senile and more cynical, since it cannot (can it?) be other than his wish and design that he has engaged a deputy who does the innuendoes and slanders for him.
I suppose it could be said, as Michael Gerson has alleged, that the Obama campaign’s choice of the word erratic to describe McCain is also an insinuation. But really, it’s only a euphemism. Anyone with eyes to see and ears to hear had to feel sorry for the old lion on his last outing and wish that he could be taken somewhere soothing and restful before the night was out. The train-wreck sentences, the whistlings in the pipes, the alarming and bewildered handhold phrasesâ€””My friends”â€”to get him through the next 10 seconds. I haven’t felt such pity for anyone since the late Adm. James Stockdale humiliated himself as Ross Perot’s running mate. And I am sorry to have to say it, but Stockdale had also distinguished himself in America’s most disastrous and shameful war, and it didn’t qualify him then and it doesn’t qualify McCain now.