Secret World of Lonelygirl

A long expose in Wired on Lonelygirl:

But this isn’t what it appears to be: Almost everything in the room was bought from Target on the same day, and the price tags are still hanging from some of her stuff. The closet is filled with men’s clothing, and in the corner two guys huddle around a laptop and stare at the webcam feed.

Welcome to the set of Lonelygirl15, the breakout Web hit that, in September, was unmasked by fans as a work of fiction. What nearly a million people thought was the room of a sweet, charismatic teen named Bree is actually the Beverly Hills bedroom of Lonelygirl15’s cocreator Mesh Flinders, an unshaven 27-year-old who is fighting the flu and running a fever of 101. He hasn’t left this room for more than 24 hours. “I’ve got no reason to leave,” Flinders says, rubbing his bloodshot eyes and then blowing his nose. The room smells like sweat. “I write the scripts here, we shoot them here, and I sleep here. Why leave?”